Your product’s category can help or hurt sales. For some mysterious reason the AI on Amazon will sometimes put your product in the wrong category. Or you may have selected the category from the “Add A Product” section of seller central but you really want to be more specific
1. Download the BTG (Browse Tree Guide) from Seller Support for your desired category and then import it into Google Sheets or open in Excel to read
OR
1. Look on similar products on Amazon and copy their category path from above the image on the listing
2. Open a ticket with seller central and ask them to change it. Be persistent, reopen the case daily until it is resolved.
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